OTC advertising : in whose interest? / Andrew Chetley, Jerome A. Reinstein
Chetley, Andrew & Reinstein, Jerome A. (1995). OTC advertising : in whose interest? / Andrew Chetley, Jerome A. Reinstein. WHO drug information 1995 ; 9(1) : 10-13 https://apps.who.int/iris/handle/10665/50446
JournalWHO drug information 1995 ; 9(1) : 10-13
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Ashor, Hadel; El Abedy, Ibrahem (World Health Organization, Regional Office for the Eastern Mediterranean, 2016-06)This study aimed to investigate the extent to which direct-to-consumer advertising [DTCA] for pharmaceuticals is disseminated in Jordan and to identify subsequent gender differences. The study was conducted on two samples: ...