Health Promotion: a Strategy for the African Region: Report of the Regional Director
Abstract1. Broad determinants of health, most of which are intertwined, underlie the double burden of communicable and non-communicable diseases in the Region. To reduce the impact of these determinants on health, it is necessary to apply integrative comprehensive approaches. 2. Health promotion facilitates increased social and community participation in health. While health education is central to health promotion, legal, fiscal, economic, environmental and organizational interventions are also essential. Health promotion contributes to programme impact through the prevention of disease, the reduction of risk factors associated with specific diseases, the fostering of lifestyles and conditions conducive to health, and increasing use of available health services. 3. Health promotion is a cost-effective approach which has great potential for accelerating the realization of health for all in the Region. It is effected through the empowerment of individuals and communities, the changing of socio-economic conditions, mediation between different interests in society (through healthy public policies), reorientation of health services and advocacy for health. 4. The strategy proposed aims at supporting Member States to foster actions that enhance physical, social and emotional well-being and contribute to the prevention of leading causes of disease, disability and death.
Regional Committee for Africa, 51. (2011). Health Promotion: a Strategy for the African Region: Report of the Regional Director. http://www.who.int/iris/handle/10665/1889
AFR/RC51/12 Rev. 1