Better Medicines for Children. Communications. Quick Planning Guide
(2012; 18 pages)


Make Medicines Child Size.

This document has been developed to support countries in developing communications to further reduce neonatal and child health and mortality through better access to and use of safe and effective medicines for children. The guide is presented to facilitate planning and stimulate thought on the communications planning process and should be adapted to particular situations.

The document outlines basic elements to consider in a communications plan and presents an example of a strategy that was developed for the Better Medicines for Children project in Ghana in March 2012.

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