Economics for Pharmaceutical Management. (MDS-3: Managing Access to Medicines and Health Technologies, Chapter 10) (2012; 14 pages)
Abstract
Economics can help managers make difficult resourceallocation
decisions by providing a framework and a
set of concepts and tools for evaluating alternatives in
terms of their costs and benefits. Key economic concepts
include—
Scarcity: the fact that resources are always limited
Opportunity cost: the benefits that are given up in choosing
one option over the next-best alternative
Marginal costs and marginal benefits: the additional costs
incurred and additional benefits gained by increasing
output
Incentives: the factors related to both monetary and nonmonetary
rewards or to penalties that influence the
behavior of individuals or organizations
Considerable debate exists about the appropriate role
of government in the health sector. The “social welfare”
perspective argues for broad government involvement,
whereas the “market economy” perspective holds that
government should become involved only when the
market system fails. General support exists for the government
to provide public goods, which are available
for the benefit of everyone. Prominent examples include
goods and services with positive externalities, such as
immunization, and merit goods, such as health education,
which private markets tend not to provide in sufficient
quantities.
Policy makers must also be concerned with distribution
issues—who pays for and who benefits from publicly
supported services. Through the use of subsidies, governments
can encourage the consumption of health
services beyond what individuals would pay for on their
own.
The private sector is actively involved and often predominant
in health care and especially the pharmaceutical
sector. Government involvement with the private sector
is often justified as a means of correcting “market failure,”
which may result from equity considerations, failure
of competition, information failure, and externalities.
Governments are not always successful in correcting the
failure.
Efficiency means getting the most output for a given
quantity of resources. The tools of pharmaco-economic
evaluation can help pharmaceutical managers identify
the most efficient options. Different methods include
cost-minimization analysis, cost-effectiveness analysis,
cost-utility analysis, and cost-benefit analysis.
These methods are demanding and labor intensive, and
although widely used in pharmaceutical access programs
in high-income countries, their applicability is more
limited in low- and middle-income countries. Essential
medicines lists, standard treatment guidelines, generic
substitution, tendering and reference pricing, and tariff
and tax minimization can be more effective instruments
for improving pharmaceutical purchasing and improving
affordability.
Pharmaco-economic analysis can be very helpful, but
should be used selectively, for instance, in assessing an
entire public health program (such as childhood vaccination)
or when an important product is expensive and
available from only one source.
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