There are three main ways to motivate editors, authors and advisers:
• through adequate acknowledgement of their contributions;
• through remuneration;
• through attention to their values and needs (for example, by providing feedback, explanation, respect, etc.).
Bulletins that can afford it should pay their authors and editors, and sometimes also give some form of honorarium to members of the editorial or advisory board. You can also thank your reviewers in a way that is inexpensive, but still shows that you appreciate their contribution. The most important thing is to handle their comments with care and treat them with respect. They will always appreciate it if you give them some form of feedback on how you handled their comments, although this can be time-consuming. In this way you will be more likely to get their continued support. (See also Chapter 7, Sections 7.3.2 and 7.4.7).
Case study: Drugs Bulletin - Chandigarh, India
Drugs Bulletin is published by the Department of Pharmacology, Postgraduate Institute of Medical Education and Research (PGIMER), Chandigarh, India. It is a quarterly publication, which has been published since 1976 and is funded by the Institution, a public sector organization.
The bulletin includes only review articles, and the topics are generally selected from current developments and especially those relevant to a developing country. However, topics of international interest, recent advances and pathophysiological aspects are also published. The articles are generally contributed by specialists in their respective fields and the published articles are signed by the authors. No remuneration is offered. However, a complementary copy is provided to each of the authors. This has been our policy ever since the bulletin was started.
Contributed by Promila Pandhi, Drugs Bulletin, India [http://www.pgimer.nic.in].